Rider Interview
Lana
“Interview with Lana, Founder of ADV Crown”
Most adventure riders think they need perfect skills or years of experience to compete — Lana’s story proves otherwise. In her first year, she went from tentative rider to top finalist in international competitions, demonstrating that even newbies can conquer off-road challenges with the right mindset and training. Now, she’s launching Adventure Crown, a groundbreaking skills competition designed to bring riders of all levels and abilities into the sport’s spotlight — and you’ll discover how this event is transforming what it means to compete.
This episode breaks down Lana’s journey from car racing champion to adventure motorcycle enthusiast, revealing how she harnessed her competitive edge and unique coaching approach to overcome fears and build confidence. We explore the core modules of her upcoming event set in New Hampshire, like navigating gravel, tight turns, and real-life scenarios — with points for every skill, regardless of bike size or experience. You’ll learn how her modular challenges are accessible yet exciting, offering a safe space for riders to learn, improve, and push their limits.
You'll discover the power of focused training, the importance of mindset, and why this event isn’t about winning — it’s about growth, camaraderie, and demonstrating that anyone, no matter their starting point, can become a confident off-road rider. Lana shares insights on how to train effectively with minimal space, why women’s participation in adventure riding needs to grow, and how this competition aims to foster a supportive community for all genders and skill levels.
In a sport often associated with ego and risk, Lana offers a fresh perspective on making off-road riding safe, fun, and inclusive. Perfect for new riders, experienced enthusiasts looking for a challenge, or anyone inspired by the idea of turning training into adventure. If you're curious about how to unlock your potential on two wheels or want to experience a new kind of motorcycle competition, this episode is your gateway to the future of adventure riding.
Join Lana as she shares her vision for Adventure Crown’s growth—more events, more riders, and a thriving community where every rider’s journey matters. Whether you want to compete, train, or just get inspired, this episode will motivate you to get out and ride—confidently.
Visit advcrown.com to register today!!!